BA (Hons) Business Management (Marketing) – Top-Up - Oxford College of Business Sri Lanka

Upgrade Your Business Knowledge and Specialize in Marketing

The BA (Hons) Business Management (Marketing) Top-Up program is the perfect opportunity for aspiring marketers and business professionals who have already completed a Higher National Diploma (HND) in Business or an equivalent qualification and are ready to take their career to the next level. In just one year, you can gain a full undergraduate degree while deepening your understanding of the dynamic world of marketing.

This comprehensive program equips you with advanced skills in crafting effective marketing strategies, utilizing cutting-edge digital marketing tools, and applying essential business management concepts to real-world scenarios. From consumer behavior and branding to digital campaigns and strategic planning, this course covers the key components needed to thrive in today's highly competitive and ever-evolving business landscape.

At Arden University, we are committed to offering flexible learning solutions that fit around your work, family, and personal responsibilities. Whether you choose to study online or at one of our study centers, you will benefit from a supportive learning environment designed to help you succeed.

Additionally, this degree is accredited by two globally respected institutions – the Chartered Institute of Marketing (CIM) and the Digital Marketing Institute (DMI). These accreditations ensure that you graduate with industry-recognized credentials that enhance your employability and professional credibility in marketing and business management roles worldwide.

Check My Eligibility

Duration

12 months

Modules

6 Units

Mode of Assessment

Assignment Based

Class Time

SUNDAY 8.30 PM TO 5.00 PM

Accredited By

EXCEL IN BUSINESS STRATEGY AND MARKETING

Advance your career with this one-year top-up degree, designed for those who have completed a Higher National Diploma (HND) in Business or an equivalent qualification.

You’ll develop expertise in marketing strategy, digital branding, and business management, gaining the skills to analyze consumer behavior, drive brand growth, and apply data-driven decision-making. This program also explores global marketing, entrepreneurship, and corporate governance, equipping you to lead in competitive business environments.

Through real-world case studies and business simulations, you’ll apply marketing techniques and strategic business decisions, preparing you for roles in digital marketing, branding, business analytics, and leadership.

Whether you aim to launch a business, advance in marketing, or step into management, this degree provides the skills, confidence, and industry knowledge to succeed.

COURSE STRUCTURE

Unit name

Credits

Business Transformation

Corporate Governance, Law, and Ethics

Entrepreneurship and Innovation

Global Marketing

Marketing and Digital Strategy

Independent Study

Total Credits

120

FOCUS ON TWO SUBJECTS AT A TIME

With the Arden Top-Up, you’ll study two subjects at a time over a 12-month period, enabling you to delve deeper into specific topics while balancing personal and professional obligations. This focused approach ensures a comprehensive understanding of key concepts, culminating in the attainment of the full Top-Up qualification upon completion of six modules (120 credits).

MODE OF ASSESSMENT

Bid farewell to traditional exams! At Arden University, we’ve revolutionized assessment methods to showcase your capabilities and apply your newfound knowledge in authentic, real-world situations. From engaging in live projects and client briefs to virtual internships, crafting case studies and reports, delivering compelling presentations, and devising innovative proposals, our assessments mirror the complexities of professional environments.

Furthermore, you’ll have the chance to undertake assignments and spearhead original research projects addressing pertinent management issues pertinent to your role and organization, offering a hands-on approach to learning and growth.

WHY CHOOSE ARDEN UNIVERSITY?

✅ Flexible Study Options – Balance work, family, and education

✅ Industry-Accredited Degree – Recognized by CIM and DMI

✅ Career-Focused Curriculum – Develop skills in digital marketing, global marketing strategies, and business transformation

✅ Expert Faculty – Learn from experienced industry professionals

WHAT WILL THIS TOP-UP DEGREE DO FOR ME?

Completing this BA (Hons) Business Management (Marketing) – Top-Up will:

Enhance Your Career Prospects – Open doors to higher-paying roles in marketing, branding, and management.
Equip You with In-Demand Skills – Gain expertise in digital marketing, business transformation, and entrepreneurship.
Increase Your Global Job Opportunities – Accredited by leading marketing and business organizations worldwide.
Boost Your Industry Knowledge – Learn the latest business trends, strategies, and technologies.
Prepare You for Further Studies – This degree provides a strong foundation for MBA or postgraduate studies.

ELIGIBILITY CRITERIA

Standard entry criteria
To be eligible for our Top-up, you should normally have:
• A Higher National Diploma (HND) in Business or an equivalent Level 5 qualification
• A “C” pass in English in GCE O Level or A Level .

Non-standard entry criteria
We welcome applicants with work experience who may not meet the traditional academic requirements contact us for a personalized eligibility check.

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